( 004 / 018 ) Ölend Aspirational campaign Idep Creative & Art direction, and graphic design 2023
Following the values of the brand, the idea of the the route is displayed by creating a path with the different elements of the graphic identity. Resulting from the process, an aspirational campaign was created focused on representing the brand’s values and direction by narrating its journey, from its past to the present, recalling its origins and extolling its legacy.
DOP: Joel Burges
Still photo: Ivette Blaya
Editor: Jose Orgaz
Colorist: Guillem Birba
Muah: Elisa Rochel
Voice over: Au Rora
Wardrobe design: Genis Cañellas, Enric Teres, Ana Betaro, Laia Muntal
Cast: Max Lago, Clara Beltrán, Marc Vidal y Carla Vidal
Extras: Erik Lorenzo, Judith Molano, Erika Sarrias, José Orgaz, Raúl Pulido